Case Study: Caked by Katie
Website REDESIGN & THEME UPGRADE – 1 VIP Day Katie contacted me for help with her baking blog. She needed a design that better communicated her niche, and she was frustrated by the Divi builder her current site used. A website redesign in a day! On Katie’s VIP Day, my primary focus was to switch…
Tips for Updating Your WordPress Site
Without a doubt, one of the biggest concerns my clients share with me is about how to keep a WordPress site updated. As a WordPress site owner, it’s easy to let routine site maintenance fall through the cracks. There are a couple of common reasons this happens: Why are updates important? WordPress is an open source platform. That…
Case Study: A.D. German Books
New Website – 2 VIP DayS A.D. German contacted me in need of an author website in preparation for the release of her new YA Fantasy book, The Lost King’s Daughter. The book was already in production, and she needed a site that would capture the look and feel of the book and its setting….
Case Study: Kristi Hill Coaching
New Website – 1 VIP Day Kristi is a long time client who contacted me needing a website for her new coaching business. She needed a simple site to share about her services and provide a way for clients to get in touch. A website in a day! On Kristi’s VIP Day, I designed and…
Case Study: At Your Best
New Website – 1 VIP Day Genny contacted me in need of a website for her new business, At Your Best: Brain & Body Massage, based in Taos, NM. She shared that she and her husband, Rob, weren’t tech savvy, but they wanted a welcoming, professional web presence. Their logo and branding were completed by…
Quick Fix: Update SEO on Pages
I’ve been looking over my website and identifying some quick ways I can improve. I’ve been working on crafting effective calls to action and have already begun to see a marked increase on my email list. My post-publication checklist is helping me with social media and improving my internal links in posts. But I’ve got my…
3 Steps to an Effective Call to Action
You’ve spent hours crafting the perfect post. You’ve found the ideal image and formatted it with text. You’ve researched keywords and written a great meta description to improve the SEO. You finally hit publish, promote on social media, and wait for the engagement to begin. But nothing happens. And you begin to wonder if maybe…